Page 38 - Gondwana Value Creation Report 2020

We use tourism to profit Namibia, not the other way

around.

Our people enact our culture, values and DNA. They are central to our strategy and our purpose.
○ We invest in their training and development, despite challenges such as in 2020.
○ Every employee is accountable for living our culture and values.
○ We maintain a positive impact on the communities around our properties but also on Namibia’s people as
a whole.
○ People, page 39 | Communities, page 50

COMMUNITIES PEOPLE

PLANET

CULTURE

PROFIT

How we

MAKE AN IMPACT

Sustainability depends on profitability. The business strategy for sustained Environmental sustainability is
profitability is based on the following: a result of how we do business.
We monitor our environmental
○ The traditional model whereby we grow available bed nights, in Namibia impact and strive to improve
and beyond.
39 People ○ Value chain integration to become a one-stop travel shop. Our non- it. We hold each other and
ourselves accountable for our
traditional services are growing and include car rental, tour planning, etc.
50 Communities ○ Improving our modus operandi through efficiencies and synergies. We impact and protection of the
environment.
63 Planet invest in technology and optimise our logistics and buying power to Planet, page 63
get the best value for each dollar we spend.

72 Profit: sustaining our impact

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